Why every A-lister also has a side hustle

Published: Thursday, August 14, 2025 at 7:00 am

Celebrity Side Hustles: A Growing Trend

The entertainment industry is witnessing a surge in celebrity-backed businesses. A-listers are increasingly diversifying their portfolios, venturing beyond their primary careers to launch their own brands. This trend encompasses a wide range of products, from alcoholic beverages to cosmetics and even food products.

The podcast "The Indicator from Planet Money" recently explored the driving forces behind this celebrity business boom. The episode features insights from two prominent singers, Lisa Loeb and John Legend, who are actively involved in ventures outside of their music careers. The podcast aims to shed light on the motivations and strategies behind these celebrity side hustles.

The episode also touches on related topics, including the intersection of celebrities and cryptocurrency, as well as the transition of Olympic athletes into the world of influencers. The podcast is available on multiple platforms, including Apple Podcasts, Amazon Music, and iHeart Radio.

BNN's Perspective:

The rise of celebrity-owned businesses reflects a changing landscape in the entertainment industry. While some may view these ventures as opportunistic, they also highlight the entrepreneurial spirit of many celebrities. It's a trend that warrants further examination, considering its potential impact on both the business world and the relationship between celebrities and their audiences.

Keywords: celebrity brands, side hustles, business, entertainment industry, Lisa Loeb, John Legend, podcast, The Indicator from Planet Money, entrepreneurship, influencers, cryptocurrency, athletes

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