Ghosting Is Communication

Published: Tuesday, October 21, 2025 at 4:20 pm

Ghosting: A Sign of the Times or a Symptom of Societal Shift?

Toronto-based writer Nick Kossovan examines the rise of "ghosting" as a communication method, particularly among younger generations. The practice, where individuals abruptly cease contact without explanation, is increasingly common in various contexts, including job searches and personal relationships. Kossovan argues that ghosting reflects a broader societal trend of declining social manners and etiquette.

Several factors are cited as contributing to this shift. These include the pervasive influence of social media, which promotes individualism over community, and a lack of emphasis on politeness. Other contributing factors include the impact of COVID-19 isolation on social skills, exposure to negativity from public figures, and a perceived sense of entitlement.

Kossovan highlights several examples of declining social graces, such as the failure to say "please" and "thank you," loud phone conversations in public, and the use of smartphones during social interactions. He views ghosting as the most concerning manifestation of this trend, particularly in the professional sphere. He suggests that technology has distorted moral senses, prioritizing individual comfort and needs over the responsibility of providing closure.

The author also points to a shift in societal values, where personal boundaries and self-care are prioritized, potentially at the expense of social connections. He emphasizes that individuals cannot control the behavior of others, and that acceptance and adaptability are crucial in navigating social interactions. Kossovan questions the outrage surrounding ghosting, particularly in the context of job applications, suggesting that communication norms are constantly evolving. He believes that ghosting is a way to exercise control and avoid potential conflict or legal repercussions.

BNN's Perspective:

While the author's observations on the changing nature of communication are valid, it's important to acknowledge that ghosting, while perhaps a symptom of societal shifts, is not necessarily a positive development. While we cannot control others' actions, the lack of closure and consideration inherent in ghosting can be hurtful and disrespectful. A balance between personal boundaries and basic courtesy is essential for a healthy society.

Keywords: Ghosting, communication, social media, etiquette, manners, Millennials, Gen Z, technology, individualism, boundaries, relationships, job seekers, social norms, society, culture, rudeness, entitlement

Full Story